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Chasing Flow: The Story Behind the Flow Hoodie

Chasing Flow: The Story Behind the Flow Hoodie

Designed and proven in Pisgah, the Flow Hoodie delivers breathable WaffleFlex™ performance, moisture-wicking comfort, and UV protection for cool climbs and post-ride hangs.

The Story of the Flow Hoodie

Pisgah mornings don’t mess around.

Cool at the trailhead. Humid on the climb. Wind on the ridge. Sun on the descent.

We built the Flow Hoodie to handle all of it without overheating, bunching up, or slowing you down.

This wasn’t about adding another layer to the lineup. It was about solving a problem: most hoodies are either too heavy to ride in or too light to matter. We wanted a true mountain bike hoodie that adapts as fast as you do.

The Fabric: WaffleFlex™

The breakthrough was WaffleFlex™, our ultra-soft, midweight performance fleece.

The textured waffle construction traps just enough warmth for cool starts while allowing airflow when effort rises. It’s breathable on the climb and insulating when you stop. Naturally moisture-wicking and quick-drying, it keeps sweat from turning into a chill.

It stretches without sagging.
It lays clean without feeling tight.
It feels broken-in from day one.

Add 100% UV protection and you’ve got a layer built for long, exposed trail days.

Designed for Movement

Every detail was intentional:

  • Flat-lock stitching for next-to-skin comfort

  • Relaxed athletic fit for easy layering over a jersey

  • Reinforced cuffs and hem for durability

  • Side-zip pocket to stash keys, phone, or trail snacks

  • Subtle reflective mountain-bug logo for low-light visibility

No bulk. No distractions. Just movement.

Pullover or Zip ~ Same Mission

The Flow Hoodie Pullover keeps things clean and streamlined, the go-to layer you throw on and forget about.

The Flow Zip Hoodie adds front ventilation and quick on/off adaptability, making it even easier to regulate temperature as conditions shift.

Different entry. Same WaffleFlex™ performance. Same trail-to-taproom versatility.

Designed and Proven in Pisgah

We don’t design from a desk. The Flow Hoodie was tested on real climbs, real descents, and real days that start on trail and end with a pint.

It’s a lightweight performance hoodie built for mountain biking and built for everything after.

Because the best gear isn’t the loudest piece in your kit.

It’s the one you reach for tomorrow.